In this episode of the Membership Geeks Podcast, I discuss the 4 essential last-minute checks EVERYONE needs to do before launching a new membership website.
These checks are crucial to ensure a smooth and successful membership launch without any unforeseen hiccups – so skip these launch tips at your peril!
In this episode:
- How can you prepare your website host for a membership site launch to handle potential traffic spikes?
- Why is it important to inform payment processors in advance of a membership launch, and what should be communicated to them?
- What are the crucial steps to ensure the seamless functionality of the purchase process and member access before launching a membership?
- Why is it important to consider world events before launching a membership, and how can it impact the success of the launch?
Key Quotes & Takeaways:
“Make sure you tell your website host that you're going to be launching and what date and ideally, what time you're going to be launching.”
“It’s so easy to become all consumed with the work that you've been doing to get your new membership ready to launch that as a result, you lose track of what's going on in the world, but it's worth taking a beat and checking in on what's happening outside of your bubble just to ensure that you don't mistime your big launch or put your foot in it with your messaging”
“If you've got different tiers of your membership that grant access to different types of content, you need to be robustly testing this out yourself”
More about launching a membership
- The Proven Process Behind Thousands Of Successful Membership Launches
- 7 Ways to Get New Members Once Your Membership Launch is Done
- Breaking Down the 6 Different Types of Membership Launch
- 6 Ways to Create Interest and Buzz for Your Membership Launch
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