If you want to make an impact and grab a lot of attention for the launch of your membership site, then running an online summit can be a great strategy to use.
This is especially true if you need to accelerate your visibility, quickly grow an audience and build a huge amount of momentum going into your launch.
In this episode of The Membership Guys Podcast, I talked to Yann Ilunga about how he's making a splash with his upcoming Podcast Success Summit, and the strategy he's using to launch his own membership off the back of it.
One of the biggest fears of any new membership site owner is that they'll open the doors to their shiny new website, only to be met with the sound of crickets; and if you don't already have a following or an established audience then there's a real risk of that happening.
While organising and running an online summit is a lot of work, as Yann described; the pay-off can be huge in terms of getting peoples attention, building a highly targeted email list and generating positive momentum.
In this episode, Yann and I discuss:
- The approach he used to secure the involvement of big names like Joel Comm, John Lee Dumas, Nathan Chan, Sue B Zimmerman and more
- How to get started and the logistical aspects you need to take into consideration
- The strategy he's using to accelerate the launch of his membership on the back of the online summit
- …and loads more!
Find out more…
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